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Your Privacy on this Website

hmv Ireland Online Limited ("hmv", "Us", "We" or "Our") (trading as Xtra-vision), is committed to protecting Our users' privacy on xtra-vision.co.uk and www.xtra-vision.ie (this "Site"). We offer this statement to inform Our users of how We define, gather and use personally identifiable information ("Personal Information"), which they submit to Us via this Site. We will take reasonable steps to protect Personal Information submitted by users of this Site in such a way as is consistent with this Privacy Statement and in accordance with all applicable data protection and privacy law. The Personal Information that We collect from users includes the following: a person's full name, address, telephone number, date of birth and/ or email address.

If you do not wish Us to process your Personal Information for the reasons and in the manner set out in this Privacy Statement, please do not use this Site or any of the services available through it. 

Our collection of personally identifiable information

We gather information on our users in two different ways:

  • You supply it in response to a request from Us.
  • Cookie technology.

We collect Personal Information voluntarily submitted by its users as part of the registration process for its services. You may also be asked to disclose Personal Information at other times, for example, in relation to your participation in any competitions. 

We utilise cookie technology to process orders and identify user data. A cookie is a piece of information that is transferred to a user's hard drive for record-keeping purposes. If you choose to do so, you can set your browser to refuse cookies. Please see Our Cookies on this Website statement which will tell you more about Our use of cookie technology on the Site.

Our use of personally identifiable information 

We may use Personal Information collected online in the following ways:

  • to develop and improve the products, benefits and services We or carefully selected business partners offer to Our registered users and other users of the Site;
  • to enable users to become registered users of the Site and to interact with online products and services;
  • for processing customer orders;
  • for Site administration and development (for example to analyse usage trends and to make improvements to the Site in accordance with such usage trends);
  • to contact you by post and email, or by SMS, to inform you about any of Our products and services (including those of selected business partners) that We think may be of interest. We will not do this without having your prior permission. If at any time you subsequently wish to discontinue receiving post or emails about Our products and services please indicate this by checking the relevant checkboxes within the My Account section of the Site. If you no longer wish to receive promotional communications by SMS, you will be given the option to opt out. From time to time we may also wish to contact you by telephone. In the event that we do so we shall always respect any request you make to decline such telephone marketing in the future;
  • to contact you, where you have authorised Us to do so, when you have won a competition on the Site or to provide you with a email newsletter; and
  • in assessing your request for goods or services for the purposes of the prevention and detection of fraud. One of the purposes for which We may disclose your address and postcode details is to check them against the IMRG Security Alert or any other fraud prevention scheme.

Please note that if you are or become an Xtra-vision store member, your marketing preferences indicated through your store membership may not match the marketing preferences that you have indicated through this website. However, We will take steps to correct as promptly as reasonably possible any inconsistencies in this regard that you bring to Our attention. 

We may also, in the event that We undergo a re-organisation of Our corporate group or sell any part of the Site, transfer your Personal Information to the new owner of the Site if you are a registered user of the services on the Site. 

Updating your Personal Information 

If at any time you believe your registered details to be incorrect, you can update them by clicking into the My Account section of the Site. 

Disclosure of personally identifiable information 

Except as set out in this Privacy Statement, We will not sell, rent or disclose your Personal Information to third parties without your prior permission. You agree that We may without your prior permission disclose such information to other hmv & Xtra-vision Group companies, Our suppliers, subcontractors and business partners where necessary in order to operate this Site and/or to provide you with services that you have requested.

You agree that We may without your prior permission disclose your Personal Information to other hmv & Xtra-vision Group companies, Our suppliers, subcontractors and business partners where necessary in order to operate this Site and/or to provide you with services that you have requested. We may transfer your Personal Information to other hmv & Xtra-vision Group companies, or to Our suppliers, subcontractors and business partners located outside of the European Economic Area ("EEA"). You should be aware that some of these countries might have data protection laws that are equivalent to the Data Protection Act 1998 (which regulates the use of personal data by companies and other business in the UK) but that some may not. You hereby consent to Our transferring your Personal Information to other hmv & Xtra-vision Group companies, Our suppliers, sub-contractors and business partners located outside the EEA in connection with your use of this Site. 

Personal Information may also be disclosed to third party organisations without your prior permission where there is a legal obligation on Us to do so. For example, if you buy a TV from Us, we may be obliged to provide your details to the relevant television licensing authority if you are ordering from the UK. 

Your personal information and payment card details will be processed by Realex and/or PayPal for the purposes set out in this section of our Privacy Statement. 

For the purposes of dealing with payment transactions and to protect against fraud your information will be processed on our behalf by Realex and / or PayPal This means that your credit/debit card details are shared with Realex and / or PayPal and may be stored by Realex and / or Paypal outside of the EEA. Realex and PayPal encrypt your credit/debit card information and use a secure server to process your personal information and payment card details. 

We may carry out fraud and security checks with Realex and other organisations involved in fraud prevention. If we or they suspect or identify fraud we and/or they may record this and may also pass this information to other organisations for the purpose of fraud prevention. We, Realex and these other organisations may use this information for fraud prevention purposes in the future. 

Realex and PayPal have been certified as being compliant with the Payment Card Industry Data Security Standard (PCI DSS). To date, these are the most stringent security requirements in the industry concerning how payment card data is secured, technologically as well as from a process standpoint.

Data Protection Act 1998 

We comply with the Data Protection Act of 1998 (the "Act") and with all other applicable UK data protection and privacy legislation. 

Security of Your Information 

We take the security of your Personal Information seriously and take all reasonable precautions to prevent the loss, misuse or alteration of it. Our agents, suppliers, subcontractors and business partners who have access to your Personal Information are also required to keep that information confidential and secure and are not permitted to use it for any other purpose other than to carry out the provision of services which they are providing to Us or otherwise as set out in this Privacy Statement.

We have a secure server that uses Secure Socket Layer (SSL) encryption to protect your Personal Information. 

Contact Us 

If you have any questions concerning Our Privacy Statement, you can contact the Service Team by:

  • Telephone: 1890 789 789 (when calling from Republic of Ireland), 020 3764 0686 (when calling from UK) 9am to 5.30 pm Monday to Friday.
  • Post: Online Service Team, hmv & Xtra-vision Support Centre. Greenhills Road, Tallaght, Dublin 24, Republic of Ireland 
    Note, this address is not to be used for any returns.
  • Email: [email protected] or [email protected]

Amendments to this privacy statement

We reserve the right to modify or update this Privacy Statement at any time. Any amendments will be published on the Site. Users are therefore encouraged to review this Privacy Statement from time to time. If you continue to use this Site after any such amended version of this Privacy Statement has been published you will be deemed to have consented to the amendments. If you do not agree to the amendments, please do not continue to use this Site.